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Paths to Profits

Paths to Profits: Virtual Summit

Receive Expert Guidance, Resources & Tools to Keep Your Business Thriving During and After the COVID-19 Pandemic

DATE: April 30, 2020 | 8:30am-3:30pm

COST: Free

PRESENTED BY: Rachel Durkan, Pam Ann Aungst, M.B.A., Laura Crothers Osborn, Donna Miller, Kerry Barett, Howard A Matalon, ESQ., Amy Avary, Anna Masker, Jean Oursler

april, 2020

30apr8:30 am3:30 pmPaths to Profits8:30 am - 3:30 pm

Event Details


How will your business thrive in this time of crisis?

Are you able to keep up with the changing employment laws and business grants available?

Is your team as efficient as they can be virtually?

How should you adjust your marketing and sales strategy so your business can thrive in this new environment?

We have assembled a team of thought leaders and industry experts to provide guidance to small and mid-sized businesses in this time of uncertainty.  Panelists will share expertise in the areas of:

Virtual Sales

  • Fill the prospect funnel
  • Build relationships and close sales virtually

Digital Marketing

  • Position your company for rapid growth in this new environment
  • Use this time to invest in both your current and future website traffic

Leadership, HR and Employment Law

  • Create leaders that motivate teams and enhance communication between employees
  • Understand your rights and obligations as an employer/employee
  • Strengthen your company culture virtually

Virtual Workplace Operations

  • Understand the tools available to companies in a virtual environment
  • Develop virtual systems that increase efficiency and decrease costs


  • Develop cash flow strategies that allow businesses to grow
  • Understand how to access government resources, SBA loans and grants

Camera Readiness and (Virtual) Public Speaking

  • Maximize your impact when speaking to an audience virtually


The schedule will be as follows:
Time Title/Topic Presenter
8:30 – 9:00 Thought Leaders Kick Off
9:00 – 9:30 A Round Table Discussion – Working to Grow Your Business Virtually: Sales, Communications, Business Operations Donna Miller – President, C3 Workplace

Jean Oursler – President, Practice Management Coaching

Kerry Barrett – President, Kerry Barrett Consulting

9:30 – 10:00 Marketing Through A Crisis Rachel Durkan – President and Founder, Paradigm Marketing And Design
10:00 -10:30 How to Invest This “Gift of Time” in Your SEO Pam Ann Aungst, M.B.A. – President, Pam Ann Marketing
10:30 -11:00 Q&A with Rachel and Pam Rachel Durkan and Pam Ann Aungst
11:00 – 11:30 New Laws/New Opportunities: Moving from Survive to Thrive Under CARES Howard A. Matalon, Esq. – Equity Partner, Olenderfeldman LLP
11:30 – 12:00 Building A Thriving Virtual Culture, Developing Leaders in A Time of Crisis Laura Crothers Osborn – President, Crothers Consulting
12:00 – 12:30 Planning for the Recovery Anna Masker – Founder, ProfitLinq
12:30 – 1:00 Q&A with Howard, Laura and Anna Howard A. Matalon, Laura Crothers Osborn and Anna Masker
1:00 – 1:30 A Round Table Discussion – Part 2 – Working to Grow Your Business Virtually: Sales, Communications, Business Operations Donna Miller, Jean Oursler and Kerry Barrett
1:30 – 2:00 Neuroplasticity & Mindfulness: Finding Alignment in Difficult Times Amy Arvary – Author, Speaker, Performance Coach
2:00 – 2:30 Q&A with Amy and Round Table Amy Arvary, Donna Miller, Jean Oursler and Kerry Barrett
2:30 – 3:30 Thought Leaders Wrap Up

If you have questions, please reach out to us at



(Thursday) 8:30 am - 3:30 pm

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